Today on The Engaging Brand marketing podcast we talk about
What do we mean by celebrity?
The importance of personal branding
How to be seen as an expert in your field.
Does everyone need a high degree of self confidence to celebritize themselves?
How a book can help your personal brand
How a book is in a sense the new business card
Tips on how to promote yourself
How to handle press interviews
Is there a difference in how to prepare for an interview across the various media channels - internet,...