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The Engaging Brand

How to motivate, inspire and engage people at work.

www.podcasternews.com/enbr/

Categorized: Business
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  1. Podcast 392 - Doodlers, unite!

    Tue July 17, 2012 at 4:27 PM

    This week's The Engaging Brand podcast covering social media, business ideas and brand marketing tips. Sunni Brown joins Anna Farmery to talk about the benefits of doodling! What it feels like to be a professional doodler. The power of a 6 minute TedTalk presentation - watch the wonderful slides on doodling. What is the doodlers manifesto? The time value curve of doodling Why phonetic languages has restricted our visual awareness and thinking. How we can learn from Michel Angelo and visual thinkers Is...

  2. Podcast 391 - Inside the Mind of The Man Behind DKNY

    Sun July 8, 2012 at 11:26 AM

      This week's The Engaging Brand podcast covering social media, business ideas and brand marketing tips, is an interview with Tomio Taki - the man behind Anne Klein Company and Donna Karan International. Donna Karan said of Tomio ?I don?t think I?d be where I am today without Tomio Taki.?- Donna Karan Tomio talks with podcast host  Anna Farmery to discuss ZENNOVATION , a book in which he reveals the experiences that shaped his business philosophy. 3 Tips to Continuing Success - be prepared, know...

  3. Show 390 - Sir Terry Leahy on Management and Retailing

    Sat June 23, 2012 at 5:08 PM

    Sir Terry Leahy is credited with turning round retailing in the UK. He led Tesco from a struggling business to a global force, through 'simply' putting the customer first. He joins Anna Farmery to discuss the  Management in 10 Words, a book in which he reveals the experiences that shaped his business philosophy. How the 10 Words have come from both his early life and also through the experience of leading a successful retailer. What he learned from writing the book. Truth - why business is bad at...

  4. Podcast 389 - How 3D Printing Could Change Business...

    Tue June 19, 2012 at 2:55 PM

    This week's The Engaging Brand podcast covering social media, business ideas and brand marketing tips, sees Martyn Day, publisher of Develop 3D Magazine joining Anna Farmery to discuss  3D printing and how it will impact the traditional business model. Is 2012 the year for 3D printing or as it is also known additive manufacturing? What is 3D printing? How you can 3D print a house! How additive manufacturing can potentially reverse off shoring. The idea of crowdfunding through sites such as Kickstarter...

  5. Podcast 388 - How to Reinvent Yourself

    Mon June 11, 2012 at 1:01 PM

    Jason Jennings is the bestselling author of amongst other books Think Big, Act Small joins Anna Farmery to discuss The Reinventors Why we need to be constant 'reinventors' How reinvention is not an option but a reality of the management of change How a change management program is a sign of being too late...reinvention is a process not a project. How leadership is about reinventing yourself to stay ahead of your employees who then are inspired to keep ahead of the competition. How reinvention...

  6. Podcast 387 - Hidden Wealth of Your Customers

    Mon June 4, 2012 at 11:50 AM

    This week's The Engaging Brand podcast covering social media, business ideas and brand marketing tips Bill Lee joins Anna Farmery to discuss arily about huge % profit increases How the true wealth of customers is hidden from a business How the referral value of the customer is greater than the purchasing value of a customer. Is there a good and bad marketing tips of encouraging customers referrals? Is offering a prize draw for a twitter retweet....good or bad for finding a customer for the long...

  7. Podcast 386 - How To Double Your Profit!

    Mon May 28, 2012 at 9:19 AM

    This week's The Engaging Brand podcast covering social media, business ideas and brand marketing tips, is ready to download. Cameron Herold,  former Chief Operating Officer of 1-800-GOT-JUNK joins Anna Farmery to discuss tips from his latest business book  Double Double How doubling profits in three years is not hocus pocus magic.....but hocus focus! How to paint a picture of your business idea and growth strategy Tips on painting a picture in Chapter 1 which you can download for free. How sharing...

  8. Podcast 385 - How to Deliver Insanely Great Customer...

    Mon May 21, 2012 at 12:55 PM

    This week's The Engaging Brand podcast covering social media, business ideas and brand marketing tips, is ready to download. Carmine Gallo joins Anna Farmery to discuss how to deliver insanely great customer service, based on his insights into the Apple Experience at retail. Check out Carmine on a previous show on how to use Foursquare....a must listen podcast! The podcast discusses... Creating The Customer Experience How we all need to declutter.....from our minds, shelves, product listings,...

  9. Show 384 - Inside Mobile Marketing

    Sun May 13, 2012 at 1:50 PM

    This week's The Engaging Brand podcast covering social media, business ideas and brand marketing tips, sees Alex Meisl joining Anna Farmery to discuss What is mobile marketing? What actually is mobile advertising? What is the difference between marketing to the different devices? The concept of mobile shopping How 80% of advertisers do not have a mobile site - staggering google mobile website data? Check out GoMo from Google How to make a mobile website How a mobile website is about access, mobile...

  10. Show 383 - Likeonomics - Marketing with Humanity

    Thu May 3, 2012 at 2:10 PM

    Rohit Bhargava  joins Anna Farmery to discuss  LIKEONOMICS on this week's The Engaging Brand podcast which covers social media, business ideas and brand marketing tips. How likeability is an ability to be liked....so how do you ensure it gets translated into being liked? The likeability gap - how its others that determine whether you are liked or not. How often likeability is not about being perfect...do we aim to be too perfect? The importance of a screw up in social marketing! Has 'like' become...

 
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